10 Tips Every New Law Blogger Need

Are you a new blogger looking for simple tips to improve your blog? You’re in the right place. This post is going to give you 10 simple tips every new blogger should implement. Thinking back to when I was a new blogger, there was an overwhelming amount of information out there about how to create […]

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10 Simple Reasons Why You Need An Email List

How many times have you heard that you need to have an email list if you want to become a successful law blogger? You may have also heard that the money most bloggers make is from their email list. There are a few reasons why seasoned bloggers say this, and in this post, you’re going […]

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How To Repurpose Your Old Blog Posts

Do you know how to repurpose your old blog posts to create fresh, new content? If so, you’re ahead of the game. If not, I’m going to teach you exactly how to accomplish this. Writing blog posts is one of the most time-consuming blog tasks. You have to research the topic, outline the blog post, […]

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Lawyer Commercials: Are They Worth the Money?

In today’s tough economic times, firms have to make tough decisions. Marketing and advertising budgets are getting slashed, and the choice about where to focus your limited resources is more important than ever. One of the biggest advertising expenses for any law firm is lawyer commercials. Production companies are expensive, as is air time—especially as […]

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Should You List Your Firm or Solo Practice in Legal Directories?

In a word, yes. Legal directories both put your firm before tens of thousands of prospective clients and improves your search engine ranking. The more websites linking to your website, the better your ranking, particularly if those external websites are popular ones. However, deciding which legal directory to use can be challenging. Here are some […]

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Should Lawyers Use Funny Attorney Videos to Attract Clients?

Funny videos are the most likely of all types of video to go viral. Whether it’s cats playing with dogs, an inebriated college student relating the duel between of Alexander Hamilton and Aaron Burr, or children reenacting scenes from inappropriately themed movies, funny videos traverse cyberspace faster than a hot knife goes through butter. Given […]

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Why Lawyers Need to Stay at the Cutting Edge of Technology

Lawyers, even more than most professionals, need to stay abreast of modern technology. Here’s why. 1. It allows them to market and advertise their services effectively. Those lawyers who understand and are comfortable with modern technology have a distinct edge in reaching modern consumers. In contemporary parlance, law firms with social networking profiles, a search […]

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Lawyers and Radio Advertising: Is It Still Worth It?

Radio advertising used to offer a good return on a lawyer’s investment: the demographics were usually somewhat available, allowing for targeted marketing; the radio was widely listened to, making for a broad base of prospective clients; and the cost—at least compared to television commercials—was reasonable. Now, however, is the age of the Internet, and suddenly […]

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Law Firm Website Design: 5 Things You Don’t Want to Forget

Law firms need to successfully acquire new clients, build authority and credibility as well as adequately nurture relationships with clients. In order to do this, they need an quality website that is effective and responsive. Therefore, when creating your law firm website design, here are five things that you want to make sure that you do not […]

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